Route 11 potato chips are addictive. Puckett confessed his addiction and advertising expertise to the owner of Route 11 in a letter, and a marketing relationship began. We helped develop the hottest chips on the market and created original packaging that not only jumped off the shelf, but also helped win them the nomination for best snack at The Fancy Food Show in New York. Puckett worked with Patrick Harrington to create packaging and even got the attention of Charlie Gibson and Diane Sawyer on Good Morning America. Sales are strong – so strong in fact that the big chip companies want to buy this little brand and make it their own.
Mama Zuma packaging wins Best in Show at the Addys!